Winning with SMBs: Optimizing Technology and Data to Drive Deep Engagement

Winning with SMBs: Optimizing Technology and Data to Drive Deep Engagement

Traditional banks and payment service providers are struggling to provide innovative solutions to small and medium businesses (SMBs) ─ a segment worth nearly USD850 billion worldwide. As a result, nearly 90% of SMBs say they are reconsidering their relationships with their incumbent providers, leaving open space for FinTechs and others to gain competitive advantage.

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